Mexico: Coca Cola to increase investment to over $12 billion
The Coca Cola Company plans to invest $8.2 billion over the next 6 years in Mexico, Food Business News reports. This combined with previous amounts will add up to a total of over $12.4 billion worth of investments during a 10 year period (2010-2020), the company said. The new investment will be allocated to increased […]
Colombia: Starbucks set to open first coffee shop
The American coffee company Starbucks has announced that it is opening its first coffee shop in Colombia. The opening, in the capital Bogota, makes Colombia the 62nd country where Starbucks operates. The outlet is be the first of 50 stores that the American company is planning to open until 2018 in Colombia, America Economia reports. […]
Brazil: World Cup expected to generate almost R$ 2 billion in food and drink sales
The FIFA World Cup in Brazil is expected to generate revenues of R$ 1.8 billion ($810 million) in retail food and drink sales, according to figures from the Sao Paulo Supermarket Association (APAS). Quoting APAS, Giro News reports that the categories seeing the biggest lift over the four weeks of the competition have been beer, […]
Mexico: Kellogg´s gives children’s cereal brand a health makeover
In a move designed to “promote healthier lifestyles”, Kellogg’s Mexico has reworked the packaging of its flagship Choco Krispis brand as part of a strategy to modernize the brand image. The primary change sees the brand character Melvin the elephant redesigned to become more athletic in appearance. The new packs have been made available from […]
Brazil: Hijos de Rivera begins first production of Estrella Galicia outside Spain
Hijos de Rivera has commenced production of Estrella Galicia at its first facility outside of Spain, as it looks to develop its business in the South American market. After 108 years of production taking place solely at its site in La Coruna, Spain, the brewer has now released its first batch brewed and bottled wholly […]
Mexico: PepsiCo inaugurates new baking innovation centre
PepsiCo has announced that it has opened a new baking category innovation centre in Apodaca, Nuevo Leon, Mexico, with the aim of driving new product innovations across the company’s brand portfolio. In a statement, PepsiCo described the new facility as being equipped with an advanced culinary center and development laboratories focused on creating and tailoring […]
Mexico: Gruma plans to expand to Europe and Asia
Gruma, the world’s leading supplier of corn flour and corn flour derivatives, has announced investments in acquisitions and in the construction of new production facilities as it seeks to expand its business. The Mexican company is investing between $150 and $170 million as part of its expansion plans. This includes the takeover of the Spanish […]
Brazil: Yves Rocher plots new foray with 10 store openings
Yves Rocher, the leading French manufacturer of natural health & beauty products, has revealed that it intends to establish its first dedicated outlets in Brazil, with 10 stores to open by the end of 2014. Speaking to a French website, Arnaud Williart, the company’s Director of Africa, Middle East & Brazil said that the firm […]
South America: Nestle and Fonterra joint venture to be discontinued
Nestle has announced that it is to resume dairy production in various parts of South America in a deal that sees it buy back a number of facilities from dairy multinational Fonterra, as the two companies review their partnership in the region. Nestle and Fonterra first signed an agreement on dairy production in the continent […]
Innovation Insight: Batavo Yogoflan
Enhancing the sensory and indulgence appeal of yogurt is the strategy behind a new Brazilian product line featured by Gama this week – Batavo Yogoflan. Marketed with the tagline “as delicious as a dessert, as healthy as yogurt”, Batavo Yogoflan is a further example of how yogurt is increasingly turning to indulgence as well as […]