USA: Creme of Nature launches “first 100% plant-derived straightening cream”

Creme of Nature, a brand of Colomer Beauty Brands, has announced the launch of Straight From Eden, a straightening cream that is claimed to be 100% derived from plants and to contain natural oils to prevent damage to hair caused by chemical straightening. Straight from Eden will be available from January at $7.99 -$10.99 from […]