India: Cupid Breweries & Distilleries to acquire United Spirits production site
Cupid Breweries & Distilleries, the Indian business, has agreed to acquire an operational alcoholic beverage manufacturing unit in Gopalpur, Odisha, from United Spirits, the Indian arm of Diageo. The transaction is valued at 225 million INR ($2.4 million). Under the terms of the agreement, Cupid Breweries & Distilleries has already paid an advance of 10 […]
Brazil: Diageo expands Ceara plant for Smirnoff Ice production
Diageo, the UK-based alcoholic beverages giant, has inaugurated a new production line for its Smirnoff Ice brand at its industrial complex in Itaitinga, Ceara. The expansion makes the facility the company’s first proprietary plant in Latin America to manufacture products in the ready-to-drink (RTD) category. According to a report in SuperVarejo, the new line represents […]
Japan: Asahi to acquire controlling stake in East African Breweries from Diageo
Asahi, the Japanese beverage giant, has agreed to acquire a controlling stake in East African Breweries (EABL) from the UK-based spirits firm Diageo in a deal valued at $2.3 billion. Under the terms of the agreement, Asahi will acquire Diageo Kenya Ltd, which holds a 65% shareholding in EABL, alongside a 53.68% direct stake in […]
UK: Casa Redondo acquires Sheridan’s liqueur brand from Diageo
Diageo, the global spirits firm, has announced it has agreed to sell its Sheridan’s to Casa Redondo, a Portuguese beverage alcohol company. Sheridan’s, which a distinctive dual-chamber coffee and cream liqueur, is a well-established brand available in more than 50 countries with strong distribution across Europe. Commenting on the move, Diageo president for Europe and chief commercial […]
Canada: Diageo to close Canada bottling facility
Diageo, the UK alcoholic beverages multinational, has announced plans to close its bottling facility in Ontario, Canada by February 2026. In a statement, the company said the decision was part of its strategy to increase the efficiency and resilience of its manufacturing footprint in North America. The company will otherwise maintain its existing footprint across […]
India: Diageo to acquire Nao Spirits in $15 million deal
Diageo India (USL), a subsidiary of Diageo operating in India, has announced the acquisition of a majority stake in Nao Spirits, an Indian craft distiller, for 130 crore INR ($15.2 million). Founded in 2017, Nao Spirits makes premium Indian spirits using native botanicals. Its range includes Greater Than, India’s first craft gin, and Hapusa, made […]
USA: Diageo announces joint venture with Main Street Advisors
Alcoholic drinks giant Diageo has announced that the company has entered a strategic joint venture with investment and advisory firm Main Street Advisors involving the brands Ciroc Ultra-Premium Vodka and Lobos 1707 Tequila. In a press release, Diageo said it had exchanged majority ownership of Ciroc Ultra-Premium Vodka brand rights in North America for a […]
USA: Diageo unveils plans for Alabama manufacturing and warehousing facility
Alcoholic drinks giants Diageo has announced plans to open a new 360,000 sq ft manufacturing and warehousing facility in Montgomery, in the US state of Alabama. The $415 million facility will have a multi-million case annual production capacity for Diageo’s leading beverage alcohol brands, enhancing the North America supply chain and supporting future growth for exports, the […]
UK: Diageo offloads majority stake in Guinness Ghana Breweries
Diageo, the UK-based spirits farm, has announced it has sold its 80.4% shareholding in beermaker Guinness Ghana Breweries plc to French wine producer Castel Group. The company said it would retain ownership of the Guinness brand and other Diageo brands, but that these would be licensed to Guinness Ghana Breweries under a new long-term agreement. Diageo […]
UK: Diageo finalizes agreement to sell Cacique rum brand to Bardinet
Diageo, the UK alcoholic beverages multinational, has announced it has finalized the sale of the rum brand Cacique to Bardinet, a major Spanish spirits company. Cacique is described as a Venezuelan rum brand with a 65-year heritage that is well-loved in Spain, in addition to its domestic market. Commenting on the sale, John Kennedy, Diageo president, […]