Netherlands: JDE and Peet’s Coffee to merge, explore IPO
Jacob’s Douwe Egberts, the leading coffee firm (formed from the merger of the Mondelez International and D.E Master Blenders 1753 businesses in 2014), and US speciality coffee firm Peet’s Coffee, are to be merged ahead of a potential IPO of the combined business in 2020. The exploration of an IPO is said to be a key […]
UK: JDE launches its L’Or coffee brand
JDE, the world-leading coffee firm, has announced the launch of its coffee brand L’Or in the UK, according to an article in FDIN. Backed by a marketing investment of £8 million L’Or Coffee (meaning ‘Gold’) is described as a response to growing demand for higher quality coffee in the home and comes in instant, roast […]