Italy: L’Occitane acquires upscale home fragrance firm Dr. Vranjes Firenze

L’Occitane, the premium French toiletries firm, has announced it is expanding its presence in home fragrance with the acquisition of Dr. Vranjes Firenze. Founded in 1983, Dr. Vranjes Firenze “encapsulates the essence of Florentine artisanship combined with the innovation of fragrance science”, L’Occitane said in a statement. It further described the brand as being “at the […]

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