India: Marico acquires majority stake in Cosmix
Marico, the Indian consumer goods giant, has announced it is to acquire a 60% stake in Cosmix Wellness, a digital-first functional wellness brand. The deal, valued at 226 crore INR ($25 million), implies an equity valuation of approximately 375 crore INR ($41.5 million) for the Bengaluru-based firm. Founded in 2019 by Vibha Harish and Soorya […]
India: Marico to acquire snacking brand 4700BC
Marico, the Indian FMCG giant best known for its Saffola and Parachute brands, has entered into a definitive agreement to acquire a majority stake in Zea Maize Pvt Ltd, the owner of the snacking brand 4700BC. The transaction will see Marico purchase a 53.48% stake in the company for an aggregate consideration of 226.8 crore […]
India: Marico to fully acquire HW Wellness Solutions
Leading Indian FMCG firm Marico has announced that it has entered into a definitive agreement to acquire the remaining shares of HW Wellness Solutions, which owns the True Elements brand, for up to 138 crore ($15.18 million). Founded in 2013, HW Wellness has reportedly become a leading digital-first business in the breakfast and snack foods space, […]
South Africa: Marico acquires hair styling brand Isoplus
Mumbai-based FMCG company Marico has announced the acquisition of the leading South African hair styling brand Isoplus for about 36 crore INR ($5.6 million). The deal, which includes Isoplus’ manufacturing facilities, working capital and intellectual property rights, was made between the previous owners JM Products and Mary L Harris and Marico’s subsidiary Marico South Africa. […]