Uruguay: Montevideo Refrescos launches Vitale bottled water brand

Montevideo Refrescos, Coca-Cola’s Uruguay bottler, has launched a new bottled water brand called Vitale. Commenting on the launch, Montevideo Refrescos marketing manager Tábata Imbriaco said: “Vitale reflects the company’s mission to develop new hydration options for consumers, offering quality products for all occasions. Good hydration promotes the development of good ideas and supports a healthy […]

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