Japan: Japan Tobacco buys Natural American Spirit outside US for $5 billion
Japan Tobacco has announced that it is to buy $5 billion of cigarette assets from rival tobacco firm Reynolds American to acquire the Natural American Spirit business outside the US. The company said that the deal included the trademarks and all outstanding shares of Reynolds American’s subsidiaries outside the US which sell the brand. Japan […]
USA: Reynolds America Inc to launch Revo ‘heating’ cigarettes
Reynolds America Inc is to launch new Revo “unconventional cigarettes” that heat tobacco rather than burning it, releasing tobacco-flavoured vapour instead of traditional smoke, according to a report from AP. Revo is described as a rebranded version of the previous Eclipse heat-not-burn product introduced in 1990s and uses a technology based on a carbon tip […]
USA: Tobacco industry set for shake-up with Lorillard acquistion
In a move that is set to shake-up the US tobacco market, Reynolds American Inc, the second-largest player in the country, has acquired the third largest, Lorillard Inc for $25 billion, or $27 billion including debt. Reynolds, which owns brands such as Camel and Pall Mall, will now get a stronger foothold in menthol cigarettes […]