USA: Rocky Mountain High Brands to acquire BFit Brands
Rocky Mountain High Brands, a lifestyle brand management company, has announced the total acquisition of BFit Brands, maker of whey protein and energy drink FitWhey. FitWhey is described as being a naturally sweetened, flavoured and coloured water-based protein drink that combines quality whey protein isolate with caffeine and vitamin B. Designed to “maximize performance”, the […]