USA: Sapporo to close Escondido facility with loss of 220 jobs
Sapporo USA, the US subsidiary of the Japanese brewing company, is set to permanently close its Escondido brewing facility and bistro in California, resulting in 220 job losses. According to notices filed with the state of California, redundancies will take place in stages starting on 19th October, when 58 employees will lose their jobs, with […]
UK: Carlsberg Britvic expands partnership with Sapporo
Carlsberg Britvic, the UK soft drinks and beer producer, has announced that it will brew and distribute Japan’s Sapporo premium beer as the brand’s full licence partner in the UK from 1st August. Following an 18-month distribution period across the on-trade, the agreement will see Carlsberg Britvic oversee the on-trade and off-trade channels nationwide, as […]
Denmark: Carlsberg and Sapporo to form strategic partnership in Southeast Asia
Carlsberg, the Danish brewing giant, has entered into an agreement with Sapporo, the Japanese beverage company, to form a major strategic joint venture across Southeast Asia and Hong Kong, alongside a partnership in the UK. The joint venture will encompass Carlsberg’s existing operations in Hong Kong, Singapore, Malaysia, Laos, Vietnam and Cambodia, holding perpetual exclusive […]
Japan: Sapporo purchases Anchor Brewing
Japan’s leading brewer Sapporo has acquired US firm Anchor Brewing for $85 million. Described as one of the US’s original craft breweries, Anchor Brewing was founded in San Francisco in 1896 and is now the 22nd largest in the country, according to the Brewers Association, generating $33 million in revenue in 2016. Many of Japan’s […]
Singapore: Sapporo to test market Japanese wine
Sapporo has announced that it will market a small release of Japanese wines in Singapore in a move designed to test the waters in the southeast Asian market. According to reports in the Japan Times and Nikkan, the company will release a total of 960 bottles comprising four types of red and white wines under […]
Japan: Sapporo and Kao to launch first FOSHU-approved beer-flavoured drinks
The Consumer Affairs Agency has approved two new beer-flavoured non-alcohol drinks products for sale in Japan, the first products of their kind in the country to be given FOSHU approval. According to an article in Mainichi, both Sapporo Breweries and Kao Corp have received the necessary approvals to launch FOSHU non-alcohol beer flavoured drinks. Intially […]