Switzerland: JTI to acquire BREAK and Moro tobacco brands

Japan Tobacco Inc, the tobacco manufacturer has announced that its subsidiary JT Group signed an agreement on the 22nd July 2026 to acquire the trademarks and related intellectual property rights for the European Union and Switzerland of fine cut tobacco brands BREAK and Moro from Scandinavian Tobacco Group A/S (STG) for €176 million (¥32.6 billion […]
Denmark: Scandinavian Tobacco Group acquires XQS

Scandinavian Tobacco Group, the leading tobacco firm, has announced the acquisition of XQS International, a maker of tobacco alternative products. The transaction value consists of an upfront payment as well as an earn-out agreement. Assuming all targets are met, the total purchase price will be about 150 million DKK ($22 million) and it will be fully […]
Denmark: Scandinavian Tobacco Group acquires Torano Family Cigar Company brands

Scandinavian Tobacco Group (STG) has announced the acqusition of all brands belonging to US-based cigar firm Torano Family Cigar Company. The transaction, the terms and conditions of which were not disclosed, will see Scandinavian Tobacco acquire the entire Torano Family portfolio, assuming responsibility for ownership and distribution. STG said the acquisition would strengthen the position […]
UK: STG launches “super value for money” cigars

STG UK (Scandinavian Tobacco Group UK) has announced that it is to launch its new Break brand of cigarillos with which it is aiming to open up a new super value for money (SVFM) segment in the cigar category. Break Filter Cigarillos, which will be available from May, are claimed to offer a smooth filtered […]