USA: Mars to acquire fruit snack brand Tru Fru

Global leader in confectionery, snacking, food, and pet care products and services Mars, Incorporated, has acquired whole-fruit snack brand Tru Fru. Founded in 2017, Tru Fru is a innovate, better-for-you, high-quality snack made from real fruit, coated in premium chocolate and available in both frozen and shelf-stable. “We are thrilled to welcome one of the […]

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