USA: General Mills proposes sale of European Yoplait

General Mills, the US food giant, has announced a deal to sell its 51% controlling interest in European Yoplait S.A.S. to French dairy cooperative Sodiaal. The ‘memorandum of understanding’ set between both firms includes a reduced royalty rate for use of the Yoplait and Liberte brands in the United States and Canada, as well as […]

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