India: Mondelez launches Dairy Milk Silk Bubbly

Mondelez India has launched India’s first aerated chocolate with the release of Bubbly under the Cadbury Dairy Milk Silk brand in the country. Promoted as “a unique chocolate bar brimming with ‘bubble inside and bubble outside’ ”, Dairy Milk Silk Bubbly is said to benefit from Mondelez’s Aerimelt technology to form bubbles in the chocolate. […]
Netherlands: Jacobs Douwe Egberts venture receives conditional approval

The European Commission has announced that it has conditionally approved the proposed creation of a joint venture between D.E. Master Blenders 1753 B.V. (DEMB) and Mondelez International Inc. The new joint “pure-play” company to be known as Jacobs Douwe Egberts was announced by the two companies in May of last year. Among the conditions for […]
UK: Mondelez International unveils Cadbury Dairy Milk Puddles

Mondelez International has added a new playful brand range to the Cadbury Dairy Milk line up in the UK, according to a report in Talking Retail. The new Cadbury Dairy Milk Puddles is described as a chocolate tablet in the shape of rippled ‘puddles’, with a smooth cream filling, and is reportedly targeting younger female […]
USA: Mondelez International to invest in Oreo production in Morocco

Leading global food and drinks firm Mondelez has announced plans to invest $11 million to install its largest Oreo production facility in Africa. The newly-created facility is based in Casablanca, Morocco and will have the capacity to produce up to 900 million Oreo biscuits per year through local subsidiary Mondelez Maroc, the company said. The […]
Ireland: Mondelez to close factory in Tallaght

Mondelez International, the owner of the Cadbury’s brand, has announced that it is to close its production site in Tallaght in Ireland by the end of 2015 as a results of falling global demand for gum products. The closure of the plant will reportedly imply the loss of more than 60 jobs. Meanwhile, it is […]
USA: Mondelez International acquires Enjoy Life Foods

Mondelez International has announced the acquisition of Enjoy Life Foods, a private snack company in the “free-from” market segment. The Enjoy Life portfolio comprises more than 40 products including cookies, chocolate, snack bars, and savoury snacks. “As we focus on continuing to drive growth in snacking, the acquisition of Enjoy Life Foods is a great […]
USA: Mondelez International posts fall in revenue and operating income in 2014

Mondelez International, the company behind brands including Cadbury, Oreo, Lu and Philadelphia, has reported that it generated $34.2 billion of revenue in 2014, including a negative 5.1 percentage point impact from currency, representing a drop of 3.0% on the previous year. Operating income meanwhile fell 18.4% to $3.2 billion, including a negative 12.4 percentage point impact […]
USA: Mondelez International to unveil Oreo Red Velvet

Leading bakery and snacks producer Mondelez International is to roll out a Red Velvet version of its Oreo sandwich cookie as a limited edition for Valentine’s Day. Featuring a bright red colour and a cream cheese flavour filling, the cookie will reproduce the colour and the flavour of the fashionable red Velvet cake, according to […]
Italy: Mondelez International adds sun-dried tomato and truffle flavours to Philadelphia range

Mondelez International has expanded its Philadelphia Fantasie (‘Fantasy’) cream cheese brand line in Italy with the launch of two new flavoured varieties: Truffle and and Sundried Tomato. Philadelphia Fantasie with Truffle contains a truffle and mushroom mix and is designed to be added to pasta and rice dishes to impart a traditional flavour. Philadephia Fantasie […]
Uruguay: Mondelez International expands Pepitos! line

Mondelez International has announced plans to refresh its Pepitos! Biscuits brand in Uruguay with new product launches and new pack designs. The brand update will see the launch of Pepitos! White, chocolate flavour cookies containing ‘pearls’ of white chocolate which will be available in packs of 118 and 354 grams. Meanwhile a further product launch […]